iThentic is an online and mobile video destination site, launched in 2006, that aggregates, produces and distributes the very best short-form video content. The company is headquartered in Toronto with offices in New York City and backed by three engaged and prominent shareholders: eOne Entertainment, Canada’s largest entertainment company, the founders of iThentic LLC (led by Catherine Tait), and Smiley Guy Studios, an award winning animation and new media studio. Smiley Guy Studios is the operating partner with Jonas Diamond as CEO and Catherine Tait as Chair of the company.
iThentic provides a tastemaker service that helps viewers navigate the overabundance of online video. We offer a curated library of short-form video content – including short films and web series – that does all the hard work in order to bring you professional, innovative, properly licensed videos that can be comfortably labeled ‘the best’.
We strive to unite communities that include our creators, curators and viewers. Our management team has a depth of experience in global production, distribution and marketing and is connected to a powerful international network of writers, directors, producers, animators and artists. This ensures that iThentic showcases the very best new work. Our creative network is rooted in the independent film and television industry and has generated some of the most groundbreaking entertainment of the last two decades.